Conversion tracking A primer
The first one is how people are actually searching for products or services such as yours. The second issue is which web sites on the Internet are actually drawing in those visitors. And the third is how to ensure that your web site manages to attract those visitors. The first step in developing an effective search optimization plan is determining what search phrases stand a higher likelihood of being typed in by your potential visitors. After you have identified these search phrases, you should take a close look at your web site in order to find out if you offer content that relates closely to the search phrases that you have identified.